Simone — founder of The Simone System

✦    Private Transformation Concierge    ✦

Step into the chapter you’re ready to live in.

The only Paris Fashion Week runway model who transformed from 265 lbs, now personally guiding a small, exclusive circle of high achieving women through private, fully coordinated transformations.

START WITH THE FREE AESTHETIC MIRROR

By Application · Limited Each Season · Absolute Discretion

Surgeons
Aestheticians
Personal Trainers
Nutritionists
Skin Specialists
Dermatologists
Recovery Coaches
Stylists
Hormone & Wellness Doctors
Cosmetic Surgeons
Curated · Vetted · Coordinated by Simone
Surgeons
Aestheticians
Personal Trainers
Nutritionists
Skin Specialists
Dermatologists
Recovery Coaches
Stylists
Hormone & Wellness Doctors
Cosmetic Surgeons
Curated · Vetted · Coordinated by Simone
Complimentary

The Aesthetic Mirror

Your Complimentary Face Analysis

Before — natural face, slight asymmetry
Before
After — refined skin, brows, and symmetry
After

I read your face across every zone.
I analyse what I see.
I tell you exactly what's working, what isn't, and precisely what to do about it, in five minutes, by tomorrow, in one week, in one month.

This is a scientific analysis of facial beauty. I break down your face using principles of proportion, symmetry, light reflection, skin science, and colour harmony. I score what I observe and give you a clear, actionable roadmap to unlock your highest natural potential.

Every zone analysed and explainedTimeline: tonight, one week, one monthNo cost. No commitment.
Begin My Free Mirror Analysis

Takes 2 minutes  ·  Results by tomorrow

Private Clients · Dubai · New York · Paris · Milan · Riyadh

In Their Own Words

How women describe working with me.

Shared with permission. Names withheld at their request.

I came in not knowing whether surgery was right for me. Six months later I'd had two procedures, met a surgeon I genuinely trusted, and the results are beyond what I'd let myself imagine.
Private client · Dubai
Two surgical procedures, sequenced over six months.
I'd spent two years researching alone and getting nowhere. After our first session there was a sequence, a budget, a calendar — and people Simone had personally vetted on the other end of every introduction.
Private client · New York
From two years of paralysis to an executed 12-month plan.
She held me steady through the most vulnerable months of my life. I never once felt alone in a decision.
Private client · Dubai
Guided through two surgeries and a full recovery.
Her aesthetic judgement is rare. She sees the version of you that you can't quite picture yet — and quietly guides you toward her.
Private client · Paris
A sequenced 12-month aesthetic refinement.
Every referral she made felt personally vetted. I trusted her network the way I trust her.
Private client · Milan
Surgeon, aesthetician and trainer matched in one week.
More than anything, I trusted her. That is the part no one can manufacture.
Private client · Riyadh
Long-term concierge client, year three.
The Reality

I know how overwhelming this becomes when you’re navigating it alone.

Real transformation is rarely a single decision.

Surgery. Recovery. Nutrition. Aesthetics. Identity.

Held together over years — usually by you, alone. I’ve been there.

Simone — editorial portrait
Conflicting advice

Drowning in noise from influencers, surgeons and forums — none of it tailored to you.

Surgery overwhelm

Sequencing, recovery, surgeon selection. Too many unknowns to navigate alone.

Decision fatigue

Endless research. No one trusted to weigh in on your behalf.

Emotional exhaustion

Body insecurity and the weight of holding every detail yourself.

Loneliness

Few people truly understand what major transformation requires.

Rebuilding confidence

The work doesn't end at the procedure. Identity has to be rebuilt with intention.

You don't need more information. You need someone who has lived this — and built the structure to guide you through it.

My Story

I built this system because I lived every step of it.

At my highest, I was 265 pounds. What followed wasn’t a quick fix — it was five years of disciplined reinvention.

Weight loss surgery. Four further procedures. Aesthetic refinement. The slow, deliberate rebuilding of an identity. Five years from my highest weight to the Paris Fashion Week runway.

“I created the support system I wish I’d had — so you don’t have to do this alone.”

The Transformation Timeline

Five years from 265 lbs to the Paris runway.

A sequenced, documented evolution — not a transformation moment. Each chapter built carefully on the one before it.

  1. 1
    Year 0

    265 lbs — and she was already in me.

    The woman who would walk Paris Fashion Week was already standing inside her. She just hadn't been given permission yet. If you can feel her in you too — she is closer than you think.

    Simone at 265 lbs — the starting point of the transformation
  2. 2
    Year 1

    70 lbs down. The first time I trusted myself.

    One year, one medically-guided protocol. The real win wasn't on the scale — it was the night I stopped breaking promises to myself. Most women never get to feel it. I'll show you how.

    Simone after losing 70 lbs through a year of structured VLCD
  3. 3
    Year 3

    The truth: willpower has a ceiling.

    The weight came back. Not because I was weak — because biology is louder than discipline. I chose weight loss surgery, and it became the door everything else walked through.

    Simone in London just before gastric sleeve surgery, after struggling to keep the weight off
  4. 4
    Years 4–5

    Four surgeries. The chapter that makes or breaks every transformation.

    Wrong surgeon, wrong sequencing, wrong recovery — and women lose years of work. I made the mistakes so you don't have to.

    Simone on the beach after completing four skin removal surgeries over 18 months
  5. 5
    Year 5

    Paris Fashion Week. Proof this isn't a fantasy.

    Four months after my final recovery, I walked the Paris Fashion Week runway. Five years. From 265 pounds to that runway. The Simone System is the shortcut I wish someone had handed me.

    Simone after being discovered in Paris
Simone on the Paris Fashion Week runway — the documented proof of the transformation
Year 5 · The Proof
Paris Fashion Week

"I didn't skip a stage. Not one. And I know what each of them actually costs you — physically, emotionally, financially. That's what I bring to every woman I guide."

Documented · Lived · Repeatable

Every stage of The Simone System was first practiced on myself — then refined for the private clients who walk it after me.

Lived Knowledge

I understand this world in a way most people don't.

After spending years navigating surgery, aesthetics, recovery, wellness optimisation and transformation planning firsthand, I developed a deep understanding of how to strategically navigate the transformation industry.

"I learnt this world from the inside — as the patient, the client, the woman in recovery. That's the perspective I bring to every decision we make together."

Concierge-level guidance
  • Evaluating your options

    I help you separate marketing from substance — and see what's actually right for your body, your goals and your stage of life.

  • Strategic sequencing

    I know which procedures should come first, what to space apart and what to never combine. Order matters more than most realise.

  • Avoiding emotional decisions

    Transformation is intimate. I help you slow down, pressure-test the impulse, and choose from clarity instead of urgency.

  • Navigating pricing realistically

    I understand what genuine quality costs, where the hidden line items live, and where premium pricing is — and isn't — justified.

  • Identifying trustworthy providers

    After years inside this world, I know how to read a surgeon, a clinic and an aesthetician beyond the highlight reel.

  • Preparing properly for recovery

    Recovery is where transformations are made or broken. I prepare you for what no one tells you in the consultation room.

✦   The Network

A privately curated circle of masters.

Personally vetted and coordinated by Simone — a hand-chosen network of specialists I have engaged as a patient, a client, and a guide. When you step in, the right people are already in place.

Cosmetic & Bariatric Surgeons

Surgical planning, sequencing, referral and prep.

Aesthetic Practitioners

Injectables, skin treatments, non-surgical refinement.

Personal Trainers

Targeted strength, mobility and body composition.

Nutritionists & Dietitians

Surgical nutrition, optimisation and long-term wellness.

Dermatologists & Skin Specialists

Skin health, texture, tone and protocol.

Recovery Coaches

Post-operative recovery, accountability and emotional support.

Hormone & Wellness Doctors

Medical optimisation underpinning every transformation.

Stylists & Image Consultants

Embodiment — the final alignment of look and identity.

"I don't refer you to whoever is available. I refer you to who I would personally choose — and I've spent years learning who that is."

Every provider in my network is someone I would send a close friend to. Full stop.

✦   Private Access

Four ways to enter The Simone System.

Four structured pathways. One philosophy: Intelligent sequencing + absolute personal support.

By application only · Currently accepting a very small circle of new private clients this season · Absolute discretion.

Not sure where you fit?

Every client relationship begins with a Transformation Assessment — a private 90-minute strategy session where we map your goals and I tell you exactly what I'd recommend. The fee is credited in full if you continue within 60 days.

Many begin with the Assessment. Others enter at the Concierge. The right doorway depends on where you stand.

I

Tier I

Transformation Assessment

90-minute private strategy session

For you if: you have goals but no clear path forward, or you need a trusted second opinion before making any decisions.

✦ Credited in full if you continue within 60 days

The entry point to The Simone System. A structured private session where I cut through the noise, evaluate your full picture and give you a clear, sequenced direction forward.

  • Full transformation intake with me
  • Honest evaluation of your goals and timeline
  • Strategic direction across aesthetics, surgery and wellness
  • A personalised transformation roadmap
  • Clarity on the single most important next step

You leave knowing exactly what to do, in what order, and why.

$350 USD

*Custom payment plans available upon request.*

II

Tier II

Foundation Program

One month of structured concierge

For you if: you're ready to build the rituals, the team, and the accountability your transformation needs to hold.

Where your transformation becomes consistent. I help you build foundational habits, accountability and the right people around you.

  • I coordinate your nutritionist
  • I coordinate your personal trainer
  • Weekly accountability and check-ins with me
  • I design your wellness structure and rituals
  • I help you optimise foundational habits
  • Direct messaging access to me

Consistency, confidence and momentum — built with me beside you.

$1,500 USD

*Custom payment plans available upon request.*

✦ Most Requested ✦
III

Tier III

Aesthetic Optimisation Program

Three-month premium concierge

For you if: you're ready to refine your appearance through strategic, guided treatment and ritual.

“Strategic visible refinement through intelligent treatment sequencing and guided execution across my vetted network.”

  • I build your beauty optimisation strategy
  • I plan and sequence your aesthetic treatments
  • I refer you across my practitioner and surgeon network
  • I guide you through treatments throughout
  • I refine the strategy with you as you go
  • Personalised aesthetic mentorship from me

Refine your appearance through strategic, guided transformation — with me beside you.

$5,000 USD

*Custom payment plans available upon request.*

IV

Tier IV

Signature Surgical Transformation Concierge

Investment: $15,000+ USD (customised based on scope)

Six-month flagship concierge

For you if: you're preparing for or recovering from surgery and need someone to manage every moving part.

✦ By private application only · A handful of seats each season

My flagship high-touch experience: full transformation management for women undertaking major surgical and aesthetic change.

  • Pre-op wellness, nutrition and fitness preparation
  • Surgeon selection and treatment sequencing
  • Coordination across my full vetted network
  • Post-op recovery planning and accountability
  • Emotional support through every chapter
  • High-touch oversight from me, beginning to result

Navigate the most significant chapter of your life — trusted, coordinated, never alone.

$15,000 USD

*Custom payment plans available upon request.*

By application only · Currently accepting a very small circle of new private clients this season · Absolute discretion.

I work with clients globally, primarily by video and direct messaging.

Most Tier IV clients invest more than $15,000 in individual procedures alone.

I do not perform medical procedures or provide medical advice.

Clarity

Your questions, answered.

Everything I want you to know about my programs, my process and the philosophy behind how I work.

If your question isn't here, message me directly — hello@thesimonesystem.com or WhatsApp below.

Start with the Aesthetic Mirror — it's completely free and gives you a personal analysis of where to begin. If you're ready for a conversation, the Transformation Assessment is $350 and is credited back in full if you continue to any programme within 60 days. Payment plans are available for Tier III and IV. The right place to start is wherever you are right now.

✦   By Application   ✦   Limited Intake

Step into the chapter you're ready to live in.

A private, five-stage transformation methodology — assessment, strategy, optimisation, reconstruction, embodiment.

Start With the Mirror

Private intake · A trusted second perspective